Semi-bluff.

Semi-bluff - this course with a hand that may not be the most powerful at the time of bidding, but it may very well be in the future. If your opponents to fold poker because of this rate - we say that the pot is won by the bluff. If this does not happen, there is a chance to strengthen his hand in the next stages of trade. A chance to win just bluffing, plus an option gain hands make a semi-bluff strong tactical weapon.

 

Bluffing with the expectation of improving the hand - a good idea than just a bluff on the flop. Bluff with a weak hand, when there is still a lot of rounds of trade is much more likely that in the long run you will lose money.

Read more here: Bluff Part 4